How Serious Play Leads To Breakthrough Innovation

See on Scoop.itChaos and Uncertainty

“In Creative Intelligence, Bruce Nussbaum argues that building a space away from normal activity, where people trust each other and agree to behave by a different set of rituals, is key to enhancing a team’s creative capability.”

Zan Chandler‘s insight:

Excerpt from the fastcodesign article:

“In a recent Harvard Business Review article, the sculptor Richard Serra, known for his huge installations of sheet metal bent into spirals, ellipses, and arcs, explained his process: “In play you don’t foresee an end product. It allows you to suspend judgment. Often the solution to one problem sparks a possibility for another set of problems. . . . In the actual building of something you see connections you could not possibly have foreseen on that scale unless you were physically there.”

See on www.fastcodesign.com